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Intellum’s Data-Driven Approach to Customer Success
Intellum, the #1 customer, partner, and employee education platform, wanted a data-driven approach to improve their customer experiences. “Even though we had customer’s success in our DNA and an abundance of customer data, we were still too reactive with customers. Simply, the data was not triangulated in an easily usable or actionable way,” Ruben Rabago, Chief Customer Officer for Intellum, states. “Each department had various spreadsheets on the same customer. These spread
Sharon Bok
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